There are so many sites that are crawling for user generated reviews now. Including Google Places and Google Local Search. WordPress Customer Reviews are allowed and it allows you to setup specific pages on your blog. To receive the customer testimonials for your business, service. Or write reviews about a product.
Benefit of Putting Review on Your WordPress Site
The benefits of customer reviews depend somewhat on what type of business you are running. To be an example, an online clothing store may want direct customer reviews that show up underneath each product. On the other side, a local hardware store may want to share the Google Reviews and show other customers where to post those reviews.
There are many handful of common benefits that all companies should know about-
Reviews serve as free advertising- Based on Google Reviews or on your product pages, your customers are spreading the word about your company. According to data from Spiegel Research Center, nearly 95% of shoppers read online reviews before making a purchase.
You receive feedback from customers and from a relationship – Some reviews will provide useful information that you can improve to change things about your business. In that case, people like when you respond to their reviews.
Social proof – All the research shows that consumers are more likely to buy when they see that friends or the other people approve of the product or service.
You should improve your SEO– Google can show all the results, where are interactive visuals in the search results. They are often favored by Google. In this way, your search engine listing would have star ratings.
You start to achieve full transparency– Online reviews can fill up the blanks with information that may not show on your website. For instance, you may have missed some spots on your product description, but maybe a helpful customer talks about it in a review.